HOKOVIT, 50 years of succes in the niche

Jürg Hofmann is a man of clear words: “Either a really good feast for the 50 years jubilee of our company or not a feast at all“. The owner of the animal nutrition company HOKOVIT decided at last for the former. The result was great: 280 invited guests flocked to the springlike adorned Eventhall of the Parkhotel Dreilinden where they were received by Jürg Hofmann, his wife Elisabeth and his offsprings.

The second generation started from below zero
In his speech Jürg Hofmann looked back to a turbulent company history. After the foundation by his father the company had at first much success. Because of the booming veal branch at that time the HOKOVIT feed was sold splendidly. But by risky trips in other buisiness areas the company slid in the seventies on an evil track.

The third generation is ready
One who will possibly celebrate the hunderd year jubilee is his son Alexander Hofmann. He is studying Business Administration and is working as junior partner in the family firm. He is convinced that HOKOVIT as a small company has to excell other firms by special products, said Alexander Hofmann.

Not only members of the family Hofmann took the speech. Erich Widmer, sales manager Switzerland, addressed the family Hofmann in the name of the staff and presented a surprise: During the jubilee is beeing a big stone (a boulder) - with the inscription „50 years HOKOVIT“ - installed in front of the main building of the company in Bützberg, said Mr. Widmer.

 

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